Vice President, Heavy Trucks & Port Equipment
Chad Larson serves as the Vice President of Heavy Trucks and Port Equipment. With 25+ years of industry experience, Chad is a proven leader who fully supports a team of dedicated professionals delivering best-in-class heavy duty lift trucks and port equipment to customers nationwide.
First joining Equipment Depot in 1998, Chad has contributed to the growth and success of the company in a range of capacities. Throughout his tenure, he has held both Sales and Leadership positions within the organization, consistently delivering positive results with professionalism and integrity. Most recently, Chad served as Director of Product Support for our Illinois region and led the integration process for newly acquired branch locations. Chad is passionate about Equipment Depot’s Core Values and supporting the success of team members as well as valued customers.
In addition to graduating from Rock Valley College, Chad has earned multiple certifications in both sales and leadership programs, allowing for the development of his professional and industry insight. In his free time, Chad enjoys hanging out with his wife and three active boys, traveling to different beaches, and enthusiastically engaging in sporting events.